Analysis
The USP ( unique selling point) I think the most important thing's for this film that make it sell it the name of the director (danny Boyle) brittish people recongise his name and no his good at making films so they will go and see it because the know who he is, also another unique selling point is that it's set in india and its a unusual place for a film to be set so people will be intrested to what india is like. Also people will see its based on the UK show who wants to be a millionaire and many people like the programme and will be intrested to see another version of it.
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